I believe that demographics are important in the design of my magazine, mainly due to the fact that it is targeted at a youngern audience and with younger audiences the follwing things should be taken into account.
-Age
-Gender
-Race
as well as this i shall aslo take Psychographics such as
-personality
-political veiws
-religious veiws
-genral life style
Lifestyle subsets may be the most significant when targeting younger audiences due to social grouping so i must take into account
-Chavs
-Emos
-Punks
-Skaters
-Academic types
-alternatives
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